The sailboat on which the designer and founder of Alicia's Diary sketches her designs for her authentic jewelry.

Skin-friendly jewelry for special people, for special moments

I must have been very small when my grandmother descended the old, worn steps of her house for the last time, never to return to Berlin and to spend her life from then on as a sea nomad on the ocean. She didn't care at all that she had never sailed before and that people shook their heads in disbelief.

From that day on, I spent every second of my vacation on her sailboat and discovered not only the magic of the ocean, but also distant countries with foreign cultures.

One day, my grandmother gave me a diary, sparking my great passion: drawing. Whether it was the surface of exotic seashells, the patterns of the sunset on the open sea, the tiles on old house walls, or the henna designs on the hands of old women, I had to capture everything.

At some point, the impressions wouldn't let me go. I wanted to take them with me and feel them on my body, wherever I was. My first pieces of jewelry were created and evoked the most wonderful feelings of happiness within me. Just for me? No, also for you and your closest friends. Love, freedom, and happiness – with skin-friendly and lovingly crafted jewelry for special people, for special moments!

Today, ALICIA'S DIARY is a popular jewelry brand from Germany, radiating global charm and positive energy. The entire team pays meticulous attention to high-quality, clean materials, careful craftsmanship, and a generally warm and welcoming work environment – ​​from sourcing the metals and designing our pieces to our sales platforms and shipping our jewelry. This dedication is evident in every detail, from the jewelry itself to customer service and packaging. We love our products, and we love our work!

What makes it special: We don't create our jewelry for any target group, but for ourselves – and above all, for you! We put every single jewelry design through its paces, the hard way. All our friends and family participate, subjecting our products to their personal and individual everyday lives. No holds barred, so we know exactly if there's room for improvement.

With ALICA'S DIARY, the unbridled feeling of love, freedom and happiness comes to you too - jewelry with true character, ready for all your adventures!

For special people, for special moments.

Yours, Alicia

Hübsche blonde Frau mit blauen Augen auf altem Boot mit einer Geige in der Hand, deutsche Schmuckmarke für junge Frauen, wasserfester Schmuck Gold

Voilá, it's me, Alicia

I am the founder of the brand, bringing my designs from idea to paper and into handcrafted production. I often model for photo shoots and I love chatting with you all.

My grandmother

She is the biggest globetrotter I know and has always supported me in every crazy idea. She is my everything and the reason why Alicia's Diary was founded.

Alicia's grandmother

Helen

My mom - my right hand in everything. We are a well-oiled team and take care of your questions, design, management, social media, and press.

Nora

Our early bird: At dawn, she's the first one you hear working in the studio. She has a real knack for aesthetics and carefully packs each of your parcels with a lot of love.

Stefan

Our photographer, technician, and manager rolled into one. He's an absolute all-rounder in our team and takes care of all matters.

Coco

Der beste und verkuschelteste Begleiter des Teams. Er steht uns bei jeder noch so kleinen Sache beiseite und ist sich für keinen Ausflug zu schade.

Handgemachter Brautschmuck mit weißen Blumen, Braut Styling, Braut look mit Hund, Rosen Kette aus Keramik, Brautschmuck Shop
Süßer schwarzer Hund mit braunen Augen und rosa Schleife um den Hals. Dalmatiner Labrador Mischling Hunderasse, Dalmador Hund, süßer Hund groß
Süße Baby Katze, belgische Waldkatze, kleine Katze mit großen Augen und rosa Nase, weiß braune Kätzchen
Hochsteckfrisur Hochzeit mit Blumen, märchenhafter Brautschmuck, zarte weiße Keramik Blumen für die Haare, Bride To Be Look

Arturo

Unser Schmuck Kätzchen. Nicht ganz so verschmust wie Coco aber dafür eine verträumte Seele, die

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